IMmarketing Highlights

A Flemish woman living in the Netherlands…

Being a Flemish woman living in the Netherlands, I’m fascinated with the differences in cultures and language. I’ve been living here for 9 years and still I’m recognized as being Flemish by the minute I open my mouth. Although all my Flemish friends claim me to be more Dutch than Flemish by now. But, it can be interesting knowing a bit of both cultures and languages…

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Belgian team is expanding

It’s great fun to see the Belgian team at bol.com growing and to meet new colleagues. Together we get more done and there is still so much to achieve. It’s a challenging job, but working both in the Belgian and Dutch team to create the best shop for us all is a rewarding and exciting job. To all Flemish talents who want to join our team, let us know!

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Belgium theme week at bol.com

Once or twice in a year, we organize a ‘Belgium theme week’ at bol.com. Although we are only 20 Belgians in a team of over 800 Dutch employees, we are actually – Dutch, Belgian or other nationality – all part of the Belgian team. To celebrate this Belgian team spirit, we organized a Belgian drink with… Belgian beer, what else?!

 

Thank you trnd & here I come… Bol.com!

Today I’m thanking my colleagues at trnd for a great time. It was a short and busy time with many projects to run or help running. trnd has an inspiring vision and is changing the world of communication; power to the people!

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IMmarketing helps sport entrepreneurs.

With a passion for marketing and for sports, it’s fun to help sport entrepreneurs with marketing advise. Rather by coincidence I came to help two entrepreneurs. Together with each of them, we created a marketing plan for their new business or business change. It’s great to help by inspiring, guiding and advising these people, who have lots of ideas, passion and energy.

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trnd is growing: new partner!

Gruner + Jahr and trnd are joining forces. They are becoming real partners, since Gruner + Jahr is taking 50% share in trnd. This partnership offers trnd the power to grow internationally, develop cross-media campaign formats and achieve their targets faster.

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Personal Mission Statement

On 30th of March 2014 I reached my 30th birthday. I didn’t find it easy to celebrate this age, since during my twenties, I had said regularly ‘I want to do/achieve/reach/experience this before I will be 30’. So… I needed a new plan with new goals. Time to check my Personal Mission Statement and to adapt my goals for the next 5-10 years.

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IMeventmanagement: Happy Weekend

We like organizing events at Health Club Fit2Move. On Saturday and Sunday the 6th and 7th of April, we organized the Fit2Move Happy Weekend. Doing sports makes you happy, so this weekend we celebrate happiness by organizing lots of sport activities. On Saturday more than 100 spinning fanatics put in 4 hours of spinning and collected money for two good causes: Alpe D’HuZes and Ronald McDonald. Doing sports can make others happy! On Sunday there were new classes, Intensity workouts and the Fit2Move Olympics in our club. We wanted all to have a very Happy Sunday!

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IMwordpress: liesbethbrasseur.be

It’s always nice to help out friends. If ever I would get a dog, she would be the one I would turn to to train it. She turned to me to help out with her marketing and communications.

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IMeventmanagement: Super Sunday MegaRelease

In 2012 we organised the first edition of Super Sunday MEGA RELEASE at Fit2Move. On 7th of October, 2012 we did it all over again!

A big stage, professional lightening-sound-and more, many talented and enthusiast instructors and more than 150 participants: it was a great day! Thanks to the whole team for there efforts, to our partners for a smooth cooperation and to all participants for giving us all they had and more.

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IMeventmanagement: VathorstRun 2012

VahorstRun 2012

The 1st of September 2012, we (=Fit2Move team) organized the third edition of the ‘VathorstRun’.

This is a regional, annual running competition with focus on family, fun and having a good time. You can run 3,3 – 6,6 – 10 km. For those who just started running is the 3,3 or 6,6 a perfect distance and thus, a perfect opportunity to participate in a first running competition.

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IMeventmanagement: VathorstRun 2012

The 1st of September 2012, we (=Fit2Move team) organized the third edition of the ‘VathorstRun’.

We’ve put everything into action for all participants and supporters to have a good time: live band, dj, pasta party, childplays … This third edition was specially organized for ‘Stichting Job en Lot’, this is a foundation that aims helping people suffering from a depression by means of running therapy. All profits went to this foundation.

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IMcommunication: Stichting Job en Lot

On the 29th of February we (= Fit2Move team) helped organizing the kick-off for ‘Stichting Job en Lot’. This is a new foundation that aims to help people suffering from a depression by means of running therapy. Running therapy is proven to be very effective but is still expensive. This is why many patients who could benefit from this therapy can’t afford it. ‘Stichting Job en Lot’ wants to make it easy for those people to get this therapy and hopefully recover from their depression.

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IMconsultancy: De Vier Eiken

Now still a group accommodation, but with plans of expanding with 16 bungalows. They could expand with more bungalows, but that would destroy the quiet and peace they want to preserve. They once lived in the busy centre of the Netherlands, but move beginning 2000 to the serene and authentic northern of the country to find and enjoy the beauty of life. And this is what they want to offer their guests. But, this is not enough, knowing that this is what every other accommodation (group or individual oriented) wants to offer their guests. Therefor we went looking for their unique strength. We found it, but I won’t tell you yet. You are about to find out soon!

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IMconsultancy: Strandcamping Groede

I had already visited this camping many times. The energy and enthusiasm at this campings inspired me in my own work. 2 generations are working together at expanding the camping, making better use of the natural surroundings and collaborating with the environment. Together we invented a new beach bar concept, of which I would love to tell you more, but that would ruin the surprise.

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IMconsultancy: Buitengoed De Panoven

This industrial heritage (an old stone furnace) has an enormous treasure of history, culture, creativity and nature preservation hidden. And what I wanted to assist them on, was to open this treasury for a new group of visitors. Visitors with interest and fascination for the many stories, culture and philosophy of this heritage. It was all about strategy and organization, to make the many efforts delivered by the few, hard workers of ‘Buitengoed De Panoven’ more profitable. My job was to line out the strategy, I won’t be around to carry out this strategy. But I believe in the people who work here, they’ve got it in them!

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IMeventmanagement: Mega-Release 2010

It’s fun working at Fit2Move. All groupfitness instructors are very passionate about teaching. So when someone suggested to organize a mega groupfitness event, we were all in immediately. We normally can only allow 25 participants per class, now our goal was to invite 100 participants per class. And we succeeded. It was great fun: 3-5 teachers on the stage, 5 classes, more than 100 participants, a famous musical singer/dancer and some activities for the kids and rest of the family.

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IMeventmanagement: Experience Day

200-300 entrepreneurs in the Dutch leisure and tourism industry came to the Experience Day, organized by Gastvrij Nederland (project by RECRON) on the 9th of March, 2010 in theme park ‘De Efteling’.

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IMeventmanagement: Inspiration Day

On the 19th of Juin, 2008 we launched the new project ‘Gastvrij Nederland’ at ‘Eiland van Maurik’. We created an interesting afternoon with presentations, performances and video shows. As from this day, the project got a lot of attention and follow-up. Just as the project, it was a day full of inspiration, experience and creativity.

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